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#shopping
Stories connected through a shared idea, actor, technology or theme.
AI becomes a mainstream shopping channel in new consumer studyA new Acosta Group study released on 16 September found that 34% of shoppers use AI tools to shop. It also reported that 74% of Gen Z and millennials use generative AI, 22% trust agents to make purchase decisions and 48% are concerned about how their data is stored or protected.→Australian retailers invest in agentic shopping, but mass adoption remains distantABC reported that Wesfarmers, Bunnings, Woolworths and Coles are investing in AI agents that can help customers search, compare and navigate purchases. The systems remain assistive or in beta, and retailers still face high costs, integration limits and privacy concerns before autonomous shopping becomes routine.→