ChatGPT Ads reaches a $1 billion annualised revenue run rate

OpenAI says its advertising business has reached a $1 billion annualised run rate while expanding self-service buying internationally.

Human reviewed · generated by codex/gpt-5.6-luna

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Summary

OpenAI said ChatGPT Ads reached a $1 billion annualised revenue run rate in less than 200 days and is now used by tens of thousands of advertisers. Self-service Ads Manager access is expanding across India, Europe, the Middle East and North Africa.

Why it matters

The milestone makes advertising a material commercial pillar for a frontier-model provider and broadens the reach of ChatGPT’s ad-supported distribution model.

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Sources

A milestone in expanding access to AI
OpenAI’s ad business hits $1 billion annualized revenue run rate

Summary

Why it matters

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