Summary

OpenAI said it will begin showing ads on ChatGPT Free and Go tiers in India, initially featuring 50 brands and partnerships with WPP and Omnicom. It plans to launch an ads manager the following month with a stated minimum daily budget of ₹725.

Why it matters

The move expands the commercial role of ChatGPT in a major growth market and tests whether advertising can subsidise broad access without weakening user trust.

Sources